February 1, 2021
If you think of LinkedIn as just a job-search site, you’re not alone. After all, it was the job listing component of the platform that turned into a highly lucrative source of revenue for the social media giant. However, it’s so much more than that.
Today, social media has become an indispensable part of business, and not just for job searching. Thanks to the development of cloud technology and the growing migration to remote work, social media is one of the most important ways to get your brand—business or personal—and your message out into the world.
LinkedIn is still a hot spot for job seekers, but even if you’re not looking for a career change, it’s a platform you should take advantage of to enhance your professional presence. Here are five reasons why:
If knowledge is power, connections are the circuits that spark that power. LinkedIn members are not only enthusiastic content-sharers—they love to connect and grow their networks with fellow professionals from all over the world. Whether you’re looking to boost your business or your personal brand, LinkedIn can help extend your reach.
Ah, the freedom of freelancing. You’re the boss, so you can set your hours, pick your clients and choose your projects. Plus, you’re solely responsible for paying your own taxes, at tax time and all year long—
Attention small business owners: Have you set up your Google My Business listing yet?
When the pandemic first began, families had to adjust to a new normal: Family time, all the time.